Social media giant Facebook is expanding its women-empowerment focused initiative ‘SheMeansBusiness’ to bolster the financial inclusion and resilience of women-led businesses in Pakistan.
The ‘SheMeansBusiness’ initiative is operating in 21 countries around the world and more than one million women have been trained in digital skills worldwide by Facebook and its partners.
Implemented in partnership with the State Bank and the USAID programme’s new component ‘Business Resilience through Financial Education (BRFE)’, it aims at improving financial management skills to enhance the resilience and sustainability of women-led small and medium businesses (SMBs) in the country.
In her video message, Deputy Governor, State Bank Sima Kamil appreciated the efforts of Facebook and other partners for socio-economic uplift of women in Pakistan.