India’s right-wing boycott trendsetters on Sunday didn’t spare Cadbury one of the world’s leading multinational confectionery companies on social media after it claimed to have used gelatin in their products which were “derived from beef”, hurting sentiments of devotees as a result.
In India, boycotts based on “sentiment being Hurt” have been progressively increasing and gaining traction. The nation’s right-wing boycott movement continues to focus on movies, celebrities, companies, and organizations.
On social media, a screenshot that appears to have come from a Cadbury web page has apparently caused an uproar among Indian right-wing Hindu organizations. the company mentioned that the gelatin used in their products is “halal certified and derived from beef”.
It is noted that the screenshot is of an older version of the brand’s Australian website.
Last year a similar claim was made, after which the website got updated which stated that it is from its “Australian” branch.
At that time the company had come up with a clarification that every product made in Indian factories was “100% vegetarian”, this fact can be also certified as the wrapper has a green dot on it.